Sinclair Announces Multi-Year Renewal Of Digital Rights Agreement With The NHL

SINCLAIR ANNOUNCES MULTI-YEAR RENEWAL OF DIGITAL RIGHTS AGREEMENT WITH THE NHL

Deal includes direct-to-consumer and outer market distribution rights, as well as incremental rights for content use

BALTIMORE, December 2, 2021 – Sinclair Broadcast Group (NASDAQ: SBGI) (“Sinclair”) announced today that its wholly-owned subsidiary, Diamond Sports Group, (“DSG”) has entered into a multi-year renewal of its digital and outer market distribution rights agreement with the National Hockey League (NHL). Under the agreement, DSG’s Bally Sports Regional Networks are permitted to offer streaming content, including live games, on an authenticated and direct-to-consumer (DTC) basis, to the local territories of 12 NHL teams. The agreement was expanded to allow post-game highlights on Sinclair’s digital news platforms, alternative feeds, and use of the NHL’s proprietary Puck and Player Tracking data in the broadcasts of the games.

Read more…NHL Agreement Dec 2 2021 NHL Final

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