Sinclair Broadcast Group and Imagine Communications Collaborate on Next-Gen Monetization Solutions
Advanced advertising capabilities that utilize the innovative and unique monetization opportunities of the new broadcast standard, ATSC 3.0, are key elements of this new service
LAS VEGAS, Jan. 10, 2018 – Sinclair Broadcast Group, Inc. (“SBG”) (Nasdaq: SBGI) and Imagine Communications are working to accelerate the development of a new, next-generation advertising management software platform designed to provide broadcasters with the ability to effectively exploit the potential of the new monetization opportunities of ATSC 3.0 digital television technology.
Read more…IC SBCAMSFinal11018
RECENT NEWS RELEASES
- April 15, 2021
- Sinclair to Report First Quarter 2021 Results on May 5, 2021 at 7:30 a.m. (Eastern Time)
- April 14, 2021
- Sinclair Names Laurie R. Beyer to the Board of Directors
- April 13, 2021
- Sinclair Broadcast Group Flagship Station WBFF-TV Celebrates 50th Anniversary
- April 12, 2021
- Sinclair Broadcast Group’s Ring of Honor Reaches 500th Episode with Special Fan-Picked Programming
- Sinclair Affiliate WGME Announces Investigative Reporter Jon Chrisos and the I-Team Win Prestigious IRE Award
- April 1, 2021
- Sinclair Closes Partial Refinancing and Extension of STG Credit Facilities
- March 31, 2021
- Sinclair Broadcast Group and Bally’s Corporation Formally Rebrand Regional Sports Networks as Bally Sports, Ushering in New Era for Live Sports
- March 29, 2021
- Sinclair Broadcast Group Congratulates TSDSI and ATSC for Signing Standards Adoption Agreement
- March 23, 2021
- Major Broadcasters Launch NEXTGEN TV on Three Local Television Stations in Syracuse, NY
- March 18, 2021
- Major Broadcasters Launch NEXTGEN TV on Five Local Television Stations in Buffalo, NY