Bally Sports Launches Sports Betting Show, “Live On The Line, Powered By BetMGM”

BALLY SPORTS LAUNCHES SPORTS BETTING SHOW, “LIVE ON THE LINE, POWERED BY BETMGM”

 60-Minute Weekday Show Airs Across Bally Sports’ 19 Regional Sports Network Brands, the Bally Sports App and Stadium

 

BALTIMORE, January 27, 2022 – Bally Sports, a division of Sinclair Broadcast Group (“Sinclair”), today announced a partnership with BetMGM, a leading sports betting and iGaming operator, to launch its networks’ first sports betting program, Live on the Line, Powered by BetMGM. Airing weekdays at 12:00 PM ET across Bally Sports’ 19 regional sports network brands (RSNs), the Bally Sports app and Stadium, Live on the Line, Powered by BetMGM delivers up-to-date information for the hardcore betting audience, while offering unique and entertaining fun content for casual fans.

Read more…Sinclair x BetMGM PR 1.26.22 FINAL

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