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Sinclair Broadcast Group’s ONE Media to Host Webinar Series “ATSC 3.0 Datacasting Enters a New Development Phase”

02.28.2023

Progress with ATSC 3.0 Spectrum Network Creators  –  March 9

Meet the Entrepreneurial Organizations Looking to Incorporate ATSC 3.0 Spectrum into Systems – March 23

Hunt Valley, MD – February 28, 2023 – ONE Media 3.0, a subsidary of Sinclair Broadcast Group, announced a series of two, free webinars in March, focused on ATSC 3.0 datacasting.

As datacasting has advanced to a testing and development phase, these webinars will  introduce the organizations building the data networks and the entrepreneurs testing the specific business applications.

The webinars will beheld Thursday, March 9 and Thursday, March 23 from 1-2:30p ET and will give voice to the forward-looking organizations creating regional and national ATSC 3.0 networks for hire, as well as the entrepreneurs looking to use spectrum from these networks.

Topics to be covered will include the following ATSC 3.0 datacasting applications:

  • CDN data delivery (ARK Multicast)
  • Enhanced geolocation (BitPath)
  • Data delivery to the edge (PEAK 3)
  • Wireless data transport for automotive and IOT (MOVE/Tata Communications)
  • Digital signage (USSI Global)
  • Public Safety/Emergency Alerting (The Corporation for Public Broadcasting)

To register for the ATSC 3.0 Datacasting Enters a New Development Phase webinars on March 9 and 23, please visit: https://us02web.zoom.us/webinar/register/8016772662870/WN_8mV8Vpd7SWO_VOmqIXR40Q

Each webinar will include a one-hour presentation followed by 30 minutes of audience Q&A.

Webinar #1: Progress with ATSC 3.0 Spectrum Network Creators  

Thursday March 9, 1-2:30 PM ET

For ATSC 3.0 datacasting to reach its full potential, broadcasters are collaborating to offer spectrum as data networks with regional or national coverage. There are initiatives to aggregate ATSC 3.0 spectrum from high power broadcasters, low power broadcasters, religious broadcasters, and public broadcasters. Attendees will hear from leaders representing all these organizations, learn the current state of ATSC 3.0 wireless data transport coverage, and hear first-hand from spectrum aggregators how they propose to work with clients to provide a more cost-effective delivery service.

Topics to be covered include:

  • A description and station count of the current aggregated networks and their plans to expand. 
  • Who sells the aggregated spectrum, broadcaster or aggregator? 
  • How does ATSC 3.0 broadcast spectrum get networked, metered, and paid for?  
  • How could the ATSC 3.0 datacasting model for public broadcasters work?
  • Is there a need to aggregate all the spectrum aggregators together?
  • Use of ATSC 3.0 spectrum to enhance CDN operations (ARK Multicast)
  • Use of ATSC 3.0 spectrum to enhance geolocation (BitPath)

Moderator:

Mark Aitken, President of ONE Media 3.0 and SVP Advanced Technology, Sinclair Broadcast Group

Speakers:    

  • John Hane, President of BitPath 
  • Stacey Decker, Senior VP of Innovation and System Strategies, The Corporation for Public Broadcasting
  • Josh Weiss, CEO of ARK Multicast  

Webinar #2: Meet the Entrepreneurial Organizations Looking to Incorporate ATSC 3.0 Spectrum into Systems   

Thursday March 23, 1-2:30 PM ET  

Across several industries, innovators are looking for more cost-effective ways to distribute wireless data. These entrepreneurs will share their unique visions and find commonalities and differences in their plans.

Topics to be covered  include:

  • What was the initial motivation to consider using ATSC 3.0 spectrum?
  • How will the overall systems work?
  • Will other wireless spectrum be used, such as 5G?
  • Will adding ATSC 3.0 spectrum add extra cost? If so, how will the cost be offset?
  • Wireless data transport for automotive and IOT (MOVE, Tata Communications)
  • Digital signage (USSI Global)
  • (Tentative) Public Safety/Emergency Alerting (Corporation for Public Broadcasting)

Moderator:

Skip Flenniken, VP & General Manager, Technology Business Development, Sinclair Broadcast Group    

Speakers:

  • Avneesh Prakash, VP Mobility and Head of MOVE, Tata Communications
  • Christopher McGhay, Chief Strategy & Revenue Officer, PEAK 3
  • Ted Korde, VP of Technology, USSI Global

To register for the ATSC 3.0 Datacasting Enters a New Development Phase webinars, please visit https://us02web.zoom.us/webinar/register/8016772662870/WN_8mV8Vpd7SWO_VOmqIXR40Q

About ONE Media 3.0, LLC 

ONE Media 3.0, headquartered in Hunt Valley, MD, was established as a wholly owned subsidiary of Sinclair Broadcast Group, Inc. with a vision to build and globally deploy the Next Generation Broadcast Platform, enabling broadcasters to be competitive across all platforms in delivering enhanced video and data services. For more information about ONE Media 3.0, see www.onemediallc.com.

About Sinclair:

Sinclair Broadcast Group, Inc. (Nasdaq: SBGI) is a diversified media company and a
leading provider of local news and sports. The Company owns, operates and/or
provides services to 185 television stations in 86 markets affiliated with all the major broadcast networks; owns Tennis Channel and multicast networks Comet, CHARGE! and TBD; and owns and provides services to 21 regional sports network brands. Sinclair’s content is delivered via multiple platforms, including over-the-air, multi-channel video program distributors, and the nation’s largest streaming aggregator of local news content, NewsON. The Company regularly uses its website as a key source of Company information which can be accessed at www.sbgi.net.

Webinar contact:  Josh Gordon [email protected]  (917) 974-0361

Media contact: Jessica Bellucci [email protected]

Category: General