Sinclair Names Jennifer Lopez to Vice President and General Manager of Boise Television Stations
11.02.2026
15-Year Sinclair Veteran to Lead KBOI, KYUU and KNIN
BOISE, Idaho – November 2, 2026 – Sinclair today announced the promotion of Jennifer Lopez to Vice President and General Manager of KBOI, KYUU and KNIN in Boise, Idaho, effective immediately.
Lopez, a 15-year Sinclair veteran, returns to Boise after serving as General Sales Manager of KOMO/KUNS in Seattle, Washington, since 2023. In her new role, she will oversee station operations, strategic planning, sales and community engagement across Sinclair's Boise television stations.
“Jennifer is a proven leader with a strong track record of driving results, building relationships and developing successful teams,” said Rob Weisbord, Chief Operating Officer and President of Local Media, Sinclair. “Her deep understanding of the Boise market, combined with her experience leading the stations in Seattle, makes her exceptionally well-suited for this role. Jennifer knows these stations, understands the community, and brings leadership and vision to build on their success. We are excited to welcome her back to Boise.”
Lopez began her career with Sinclair in 2011 as an Account Executive at FOX21/SOCO in Colorado Springs, Colorado. In 2014, she transferred to KBOI/KYUU in Boise as a Senior Account Executive and was promoted to Digital Sales Manager in 2017. She was then elevated to General Sales Manager of KOMO/KUNS in Seattle in 2023.
“Boise has always been a special place for me, both personally and professionally, and I'm excited to return in this new role,” said Lopez. “Having spent nearly a decade with these stations earlier in my career, I know firsthand the talent and dedication of the people who work here. I look forward to reconnecting with the team, strengthening our relationships in the community and building on the stations' success.”
About Sinclair:
Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 181 television stations in 79 markets affiliated with all major broadcast networks; owns Tennis Channel, the premium destination for tennis enthusiasts; and multicast networks CHARGE, Comet, ROAR, and The Nest. Sinclair’s content portfolio includes AMP Media, which produces a growing slate of original programming across multiple platforms. For more information, please visit www.sbgi.net.
Media contact: Jessica Bellucci [email protected]